Founder Brandon Way started 717 Sports Media to build a media platform to help promote and inform the everyday and casual sports fan of what is going on in sports today. He envisioned a platform that would promote athletes of all ages and a range of topics from youth sports to the professional level. 

Brandon says, "I've been involved in sports my whole life as a fan, athlete and coach. Being involved in sports I feel saved my life from the many distractions that we face in our lives on a daily basis. Right now a platform is needed for sports to inspire in our local area and beyond."